Some strategies you can use when delivering negative messages

According to research, negative messages usually benefit from the "indirect approach" because your audience will be disappointed. The "indirect approach" is putting the evidence first and then building up to the main idea. This approach strengthens your case as you go along because it not only makes the receiver more receptive to the eventual conclusion, but it also allows the recipient to be treated in a more sensitive manner to maintain as much goodwill as possible. Successful communicators take extra care when delivering bad messages. They often open with a neutral statement that acts as a transition to the reasons for the bad news. In the body, they give the reasons that justify the bad nes before they give the actual news. And they are always careful to close on cordial note. Most importantly the indirect approach is neither manipulative nor unethical. As long as you can be honest and reasonably brief, your better opening the delivery with a neutral point and putting the negative information after the justification. The challenge of delivering negative messages lies in being honest but kind. You don't want to sacrifice ethics, mislead your audience, or be too blunt. It end on a positive note, you want to focus on some aspect of the situation making the bad news a little easier for the audience to take.